Omoniyi P. Ibietan, PhD, fnipr
About
Omoniyi Ibietan is an astute communication professional and author with decades of experience in media relations, strategic communication, public service, and lecturing.
He has headed media relations at the Nigerian Communications Commission (NCC), and was a Special
Assistant (Media) to Nigeria's Minister of Information and National Orientation.
Buy Omoniyi's Book
Cyber Politics: Social Media, Social Demography and Voting Behaviour in Nigeria
Cyberpolitics: Social Media, Social Demography and Voting Behaviour in Nigeria
- by Omoniyi P. Ibietan
Copies of this book are available for sale at:
RovingHeights Bookstore and all its partners in Lagos, Ibadan, Uyo and Kano.
Career & Milestones
Career & Public Service
Secretary General of African Public Relations Association (APRA), and award-winning former Head of Online Media (later Head Media Relations) at the Nigerian Communications Commission, where he spent about two decades managing strategic media and stakeholder relations and communication management.
Political Appointment
One-time Special
Assistant (Media) to the Federal Minister of Information and National Orientation, Nigeria between 2006 - 2007
Writing
Author of Social Media, Social Demography, and Voting Behaviour in Nigeria. He has also written numerous professional and academic publications, as well as opinion articles on industry and current affairs.
Lecturer
Lectures Advertising
and Public Relations, Media Management, Stakeholder Management, Crisis Management, Communication Strategy, New Media Relations
Media features, conferences & appearances
As an experienced communication strategist and journalist, Omoniyi has featured as both speaker and guest on numerous occasions, both in the course of duty and as an author.
Cyberpolitics: Social Media, Social Demography, and Voting Behaviour in Nigeria: A Book by Omoniyi Ibietan
“In a world that is increasingly dynamic, and voting demographics are in favour of digital natives, Generation Z and Millenials, electoral discourses are real-time, almost to the
exclusion of the slow-coach traditional media approach.
Given this reality, what then is the probative and utilitarian value of cyber politics, social media networks, and social demography as reliable predictors of electoral outcomes and engagements?
Dr. Ibietan provides answers to this thematic issue with clarity and precision. In helping the reader navigate the labyrinth, the author leverages time-tested theoretical and empirical research methodologies to interrogate the defining impact of social media in nurturing and shaping contemporary politics.
His urgent thoughts, oxygenated by his ideological predisposition,
are replete with copious references and riveting anecdotes."
Prof. Umar Danbatta
Former Executive Vice Chairman, Nigerian Communications Commission (NCC)
"Dr Omoniyi Ibietan’s book is a classic offering to practitioners and academics alike in the field of strategic political communication, with an emphasis on the impact of social media on electoral choices in Nigeria.
It contains several lessons and insights that could be deployed for the achievement of transformation in society through the strategic use of new forms of communication channels. The book harmonises deep insights from the fields of political thought, communication technologies, and strategic societal change.
I wish to commend Dr Ibietan for this remarkable work, and I recommend this book for practitioners and academics in the fields of strategic communications, new technologies, and social change."
Okeifufe Frank Nweke II
Former Minister of Information & Communication, Federal Republic of Nigeria
“Ibietan has done the psephological community well by demonstrating clearly that social media system do enrich electoral democracy by expanding access to registration, participation, voting and organising at a scale we have never contemplated. In the context of the Nigerian framework, we also get to appreciate, through his lenses, the comparative appeal of each of the social channels.
WhatsApp is the battle axe, while Twitter, hysterical though it is, remains limited. Ibietan demonstrates how Facebook
appeals to age, and its abstract commitment to attention and community makes its credentials for advancing democracy suspect.
To my mind, what readers will be most appreciative about this book is the clarity it brings to the dialectics of channel and factors in enabling diverse communication outcomes."
Dapo Olorunyomi
Journalist, Publisher & Editor-in Chief, Premium Times
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